Wear your presence.
Modern and confident, she treats her gown as self-expression at its most festive — a statement of who she is, made in silk and structure. She values individuality, quality she can feel, and a silhouette with character: refined, elegant, a little dramatic when she wants it to be.
The heart of the house — thirty gowns, released twice a year. From classic mermaid and elegant A-line to modern minimalist mini dresses with trains: sculptural silhouettes and couture construction, made approachable.
The most exclusive line of the house, created personally by founder Ilona Shramko. Unique laces, intricate decoration, and daring cuts — 20 to 30 gowns a year, each carrying 70 to 150 hours of handwork. Couture at its most expressive.
Each year, WONÁ Concept presents its new collection at New York Bridal Fashion Week and Barcelona Bridal Fashion Week — runway seasons followed by Vogue, Harper's Bazaar, Elle, The Knot, and Brides, and by buyers and boutiques from around the world.
- 2 — runway cities each year
- Vogue · Harper's Bazaar · Elle — among covering media
NEW YORK
BARCELONA
The house is named for her — wona means "she" in Ukrainian. Every gown starts with the woman: her silhouette, her day, her way of standing in the light. The dress is shaped to her, never the other way around.
Corseted bodices and defined waists, built with couture precision. Premium fabrics from Italy and France — mikado, Italian taffeta, silk satin, fine laces — with hand embroidery and delicate appliqués. Up to 150 hours of handwork can live in a single gown, so it fits like it was always hers.
Offcuts return to circulation as new raw material. Recovered fibre becomes beds for rescued animals. Beauty, with nothing wasted.
A gown's life continues past the cutting table. Every month, offcuts from production return to circulation through mechanical recycling — a process that uses no water and no chemicals — and become new raw material.
- 500 kg — textile offcuts collected / month
- 1,726 kg — recovered from landfill streams
- 103,600 L — water preserved
- 12.1 t — CO₂ avoided
Part of the recovered fibre becomes beds and recovery items for rescued animals at Patron Pet Center in Kyiv.
From a family atelier to more than 100 representatives across the USA, Italy, Germany, the UK, and beyond — WONÁ Concept is presented at the group's flagship showrooms in New York and Los Angeles, and travels to brides everywhere through boutiques and trunk shows.
Venus Williams was married in a custom WONÁ Concept wedding look created for her celebration. Lana Condor chose the Kailani gown for her wedding. WONÁ Concept gowns have appeared on the red carpets of the Cannes and Venice Film Festivals.
100+ — representatives worldwide.
WONÁ Concept began in 2009 as a family atelier in Ukraine and grew into an international bridal house of structured femininity. The name carries the philosophy: wona means "she" in Ukrainian — the woman has been the house's inspiration from the first stitch. Today WONÁ Concept stands for modern couture bridal fashion with a bold, expressive, feminine identity — sculptural silhouettes and couture construction, presented each season in New York and Barcelona and carried by boutiques around the world.
Meet the collections at our flagship showrooms in New York and Los Angeles, or at a boutique near you.
Join more than 100 representatives worldwide, and give your brides modern couture bridal fashion with a bold, expressive, feminine identity.
